Comfy to Classy Boutique: A Grand Addition to Downtown Hearne

September 23, 2025

 Get ready, fashion lovers! Comfy to Classy Boutique, a new retail store dedicated to blending comfort with style, is officially celebrating its grand opening this Saturday, September 27 at 11:00 am. After four successful years as an online shop, owner Heaven Wells, a 29-year-old entrepreneur, is bringing her unique vision to life with a physical location at 116 Magnolia St. in Downtown Hearne.


More Than Just a Boutique


For Wells, fashion isn't about sacrificing comfort for style—it’s about having both. "Fashion shouldn't sacrifice comfort, and that's what sets us apart," she says about her boutique. As a proud Robertson County native and Hearne High alum, Wells is deeply passionate about her community, a value she learned from her mother, LaTonya Darnell, a pillar of local entrepreneurship. This passion is reflected in the shop's carefully curated selection of clothing, shoes and accessories, that's both fashion-forward and functional. Whether you need cozy pieces for lounging at home or a stunning outfit for a night out, Comfy to Classy has you covered.


A Shopping Experience You'll Love 


The new retail space promises a personalized shopping experience. When you visit the store, you'll receive a personal shopper type of service, helping you find pieces that build a wardrobe you truly love. To make things even sweeter, Comfy to Classy offers the Super Stars loyalty program, giving you exclusive discounts the more you shop.


The boutique's exterior is as unique as its clothing, with a vibrant pink and pretty storefront that's hard to miss. While the shop is having their soft opening during the week, the official grand opening on Saturday will be a full-on celebration with snacks, special deals, giveaways, and much more.


For a sneak peek at the collection, you can visit their website at www.comfytoclassy.com. Be sure to stop by this Saturday to welcome this exciting new business to the neighborhood! 





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